The 6 Best Spatial Language Patterns to Increase Your Sales

Spatial language patterns are a little-known language strategy that can increase your sales skills. Spatial language is a natural element of speech and you can use this to your advantage. By using spatial language patterns strategically, you can influence the other person’s sense of space and distance. This article will explore several examples of the power that these language patterns punch. Remember that these patterns alone won’t make you the sale… BUT they are a terrific way to enhance your sales communication by influencing the way your client experiences what you talk about. This is a subtle tool with a powerful effect.

As you go through this article, it would be really good if you could read the example sentences aloud each time. You should be able to hear and experience how they sound when spoken aloud. You can even record yourself trying these patterns and then listen back to how they sound.

These patterns can be combined really well with the chronological pattern, but let’s stick with just the spatial for purposes of this article. It will really help to make these organizational patterns of informative or persuasive speech sink in if you do this. 

Definition of Spatial Language Pattern

Example #1: Seeding Now for Later Result

Here’s your first example of spatial speech: 

“Along with the ideas that I’m sure you came in with, there existed some hope that maybe you hadn’t even yet identified, that this would be the place and this would be the solution that would most quickly help you get what you want, and as you identify that, and find it linking itself up to what I’m saying today, I think you’re going to find yourself really excited by the time we’re through, just how completely accurate that statement is.” 

Now, let me pull that sentence apart just a little bit for you. What did I really just do? Well, what it did is it put something into their head that they had to act on. In other words, I’m seeding now for a later result. 

How much later? Well, probably the end of the sales call or the next sales call if you do a two or three call kind of presentation. So it would be like quickly though,but you might not see the results for three or four or five minutes, or ten minutes, or a half an hour or an hour or until the next time. 

Similarities To A Post-Hypnotic Suggestion

But what you’re doing with these kinds of patterns is you’re putting in a suggestion into your persuasive speeches that is designed to be acted upon at a bit of a later date. 

I mean, you’ve probably heard that in the past referred to as like a post‐hypnotic suggestion, and this isn’t exactly a post-hypnotic suggestion though it does carry some of those same similarities, it kind of shares some of the features of that. 

Example #2: Remove Sales Resistance

Now here’s a really interesting example: 

“From under any resistance that you might have had prior to talking with me today will come the truth that will absolutely steer you into the direction that I’ve been suggesting, and before that becomes obvious to you let’s take a look one more time at exactly what you said you wanted and how this will accomplish that for you.” 

Do you see what I’m doing here? That’s a really good statement in this particular example and let’s continue it like this: 

“Towards this working in your life every bit the way you want it to, let’s look around the corner of the future and peer into what life will be like with this product in your life. And as you see that, just notice how underlying everything is a sense of, ‘Yeah, this is just right. This is mine and I’m happy about it. Notice that?’” 

All right. And you can laugh or whatever you want to do but then just move on from that, its work is done. Okay? 

Example #3: Alleviate Doubts

Now, what if a person says something along the lines of, “I don’t know if this is working for me. You know?” 

“Well, piercing through all of that are the original reasons why you did this, surfacing at blinding speed now, comes the thought of … [and here you will name their highest value, driving that home] … that roots a hold of your consciousness now and begins to encircle any remaining doubt and burn it up, dismissing it, letting it go, realizing that what you need is exactly what you determined … [reinforce their value over and over again one more]. And that’s why this is the right thing for you. Make sense?” 

Then just wait a minute. They’ll go, “Yeah, it makes sense. I get it now.” Pretty slick stuff, isn’t it? These sentences sound like informative speeches, but really their organizational pattern is bypassing conscious awareness to plant suggestions. 

Example #4: Close The Distance

And yes, those are spatial patterns used in that sub-heading you just read too! 

“As you come nearer and nearer the decision to move forward, notice how you feel pulled like a magnet, pushed like a gentle wave pushing in a boat, and up through all of that, is a sense of ‘Yeah, it just is the right thing to do.’ Do you know how many of my clients tell me that? I mean, it’s just amazing every time I hear it. Do you know what I mean?” 

Now, if right this minute you’re saying to yourself, “Well, I don’t know, I don’t feel good when I hear that.” and you think I’m laying it on a bit thick… 

That’s because you’re still imagining saying that in the context of them having an objection. But if you’ve eliminated those and you’ve simply got them following you along – in other words, if you have them persuaded – there will be no objection when you say that. 

Example #5: The Word ‘Without’ 

Now how about the use of the word ‘without’? You’ve already mentioned and leveraged their high values and now you continue on as follows: 

“… and without those [their values], it would sort of feel as if you’re a ship without a rudder, or a sail without the wind, not really knowing how you’re going to get to where you want to go. Knowing that we created the XYZ model because this gives direction to the boat, wind to the sails, and enables you to move through difficulties and sail into the calm seas and that’s exactly why I love doing what I do. And before you immediately become aware of exactly how this applies, let’s go through some of the details that I think will help make sense, okay?” 

So you see how that works? I mean, it’s just so simple. 

Example #6: Objection Handling

Let’s say an objection is sent at you and you reply: 

“You know, oftentimes I like to suggest that people separate those kinds of things from who they are at their core because it really doesn’t belong there. It’s simply some kind of an attempt to hallucinate some potential that doesn’t even really exist and through all of this, bring up a sense of stability and strength so that in place of those doubts, now they have a sense of this is right, it’s mine, and then encircling all of that, they have a sense of rightness, joy and happiness, come circling around and it all of the sudden overtakes them as if from behind, making them feel absolutely phenomenal. Let that process work as I talk with you a little bit about how you can really accomplish … [name their values] … right now with me.” 

Moving Closer to Mastery

Let me tell you, these are sales magic. I guarantee most anyone reading these words that I’m writing now is doing one of several things: blanking out, going “Oh, my God, will I ever learn that?”, enjoying it, going “Wow, this is pretty good, I’m liking this,” and maybe there are a few of you that are going, “Huh, I wonder if I could do this better.” 

Well, good. Okay. But probably the majority that are reading this are going, “Oh, my word, this is really trancey sounding.” 

Writers are probably going, “Oh, my God, how do I use so much of that in my writing?” You don’t. Make it simple when writing. 

Final Statements

For the rest of you, look, this is kind of spacey material. Okay? It just is. And as you uncover the real power that it brings you, you’ll move closer and closer to persuasion mastery. I guarantee you that this will expand your persuasion abilities beyond anything you’ve ever seen, or done, for that matter. 

So I can tell you this, it will always support you, it will always give you abilities, and it will always, always help you and you’ll get much further with these skills. 

Now, did you notice that even just now in my supporting statements to you, I just used a ton of these spatial phrases, didn’t I? Lo and behold. Isn’t that cool? 

Subscribe for More

All right. That’s how this stuff works. That’s how spatial language patterns work. I’ve given you the 6 best spatial language patterns to increase your sales because I’m telling you the easiest way to learn this is to have example after example after example given to you. All right? 

You’ll easily be able to morph these examples into examples of your own. So give yourself a helping hand by writing ten sentences of your own using the pattern, as suggested at the beginning of the article. 

And be sure to subscribe to the site and keep checking back for more. The site is updated daily and we’ll have more to say about spatial patterns and many other persuasion topics in future articles. 

Share this Article with Others!